Hi, Albertus from Eezyvid.com here.
In this video, I’m going to explain who we are, what we do and why you need our video
services to grow your business. Why local video marketing?
Local video marketing is an extremely powerful way to:
• engage with a local audience, • get your message out in a cost-effective
manner, • generate highly targeted and relevant
leads and most importantly, • get more sales and/or customers.
At Eezyvid.com we fully understand how difficult it is to make your business stand out above
your competitors in today’s challenging online market.
Not only do you need to stand out above your competitors but your message needs to be delivered
in a memorable and affordable way. The message you bring across must also be
unforgettable so your brand, product or service sticks in the mind of your customer.
This is where Eezyvid.com comes into play. We are a local business video marketing agency
that offers a wide range of video marketing services to local businesses.
Eezyvid.com not only creates videos but we also optimize them to increase page ranking
and visibility so your business can stand out above your competitors.
That’s the “who we are” and “what we do” part, but why do you actually need
our video services to grow your business? Consumers are constantly looking for solutions
to daily problems. With the high rate of engagement video as
a medium offers, it comes as no surprise video marketing is a real and crucial necessity
for any business. Let’s take a look at some statistics and
how it relates to your business: In their 2019 Video Marketing Survey, Wyzowl
established the following benefits of Video: • 96% of people say they’ve watched an
explainer video to learn more about a product or service.
• 79% of people say a brand’s video has convinced them to buy a piece of software
or app. • 68% of people say they’d most prefer
to learn about a new product or service by watching a short video.
• This makes a video more popular as a learning tool than text-based articles (15%), infographics
(4%) presentations and pitches (4%) eBooks and manuals (3%).
They also asked their panel how Video has helped their Businesses.
• 94% of video marketers say video has helped increase user understanding of their product
or service. • 84% of marketers say video has helped
them increase traffic to their website. • 81% of marketers say video has helped
them generate leads. • 80% of marketers say video has increased
dwell time on their website. • 41% of marketers say that video has helped
them reduce support calls. These are pretty powerful numbers proving
the effectiveness of video as a marketing tool. Fun Fact: Did you know you remember 95% of
a message when it’s watched vs. only 10% of what you read? Add this to the above and the importance of
video for local business should be pretty clear by now. Cisco predicts Globally, IP video traffic
will be 82% of all IP traffic (both business and consumer) by 2022.
This is where 82% of your customers will find you, your services and products, via Video!
82% of your customers – how Powerful is that? Still not convinced of the necessity to include
video in your marketing strategy? According to depositphotos.com:
• 90% of customers say video helps make buying decisions.
• 4X more customers prefer watching a video about a product than those that prefer to
just read about it – would you prefer 100 or 400 customers?
• 64% of clients often buy a product online after watching a video about it.
Simply put, not using video in your marketing strategy right now is leaving a lot of cash
on the table for your competitors to swipe under your nose!
The power of video can no longer be ignored and should be integrated into your local SEO
strategy. Video is here to stay and it’s one of the
best and most economical ways of engaging your prospects and building trust very quickly.
Is it difficult to make a video? To the outsider, it can be quite daunting
at first. You get Brand Videos, Explainer Videos, Event
Videos, Live Videos, Disappearing Videos and Educational Videos.
There’s also How-To Videos, Demo Videos, Expert Interview Videos, Personalized Message
Videos, Customer Testimonial Videos, Case Study Videos and Animated Videos.
A common mistake is not to add a short video to your GMB – Google My Business Profile to
enhance your rating. Then there’s Thumbnails, Intro’s, Outro’s
and end-screens to consider for your videos. Don’t forget to add voice-overs and music
to the mix! The simple answer to the question whether it’s difficult to make a video is
actually – “Not at all”! According to HubSpot Research, consumers actually
prefer lower-quality, “authentic” video over high-quality video that seems inauthentic
and contrived. Simply put, getting your message across to
your customer is far more important than spending a fortune on all the bells and whistles.
This is where the Team at Eezyvid.com comes into play.
We have the know-how to get your message across in the most cost-effective way possible.
To conclude, now you know who Eezyvid.com is, what we do and how the power of video
can benefit your business, where to from here? Simply contact us at [email protected] to
discuss a tailor-made solution to fit your individual business needs.
The link will be in the description below. Subscribe to this channel to stay updated
on how different types of video can enhance your business.
Subscribe now and get in touch to find out how the power of local video marketing can
elevate your business to new heights!